Travis Hunter, the Jacksonville Jaguars’ second overall pick in the 2025 NFL Draft, is generating buzz as a potential leader among rookies in total targets this season. Experts predict that his dual-threat versatility and offensive focus will make him a cornerstone of Jacksonville’s revamped scheme under head coach Liam Coen.
Hunter, recognized for his ability to excel on both sides of the ball, is expected to concentrate primarily on offense. Analysts highlight his 24% targets-per-route-run rate from college as a key indicator of his ability to command attention within the Jaguars’ passing attack.

With minimal competition for targets beyond Brian Thomas Jr., Hunter is well-positioned to emerge as a top weapon for quarterback Trevor Lawrence. Projections suggest Hunter will see a 19% target share and a 75% route participation rate, making him a centerpiece of Jacksonville’s offensive plans.
This aligns with Coen’s emphasis on motion and spacing, which plays directly to Hunter’s strengths. His ability to create separation and generate yards after the catch adds another layer of value to his role within the offense.
Bleacher Report Predicts Travis Hunter To Lead All NFL Rookies in Receiving Yards

Even as early as now, Hunter is already projected to make a lot of receiving yards when he plays his rookie campaign soon. This is detailed more in an NFL analysis by Moe Muton for Bleacher Report.
Don’t be surprised if Carolina employs a run-heavy offense, capping the passing game’s production.
McMillan should be the Panthers’ No. 1 wide receiver, though he may be less productive than Hunter, who’s playing with a two-time 4,000-plus yard passer.
Hunter’s projected total: 1,014
Runner-up: Tetairoa McMillan, Carolina Panthers (821)
While Hunter faces some uncertainty due to potential defensive snaps, his ceiling as a receiver remains high. His dynamic skill set and versatility give Jacksonville flexibility in how they deploy him. Experts agree that his potential for explosive plays and high usage make him a standout candidate to lead rookies in receiving opportunities.

As the Jaguars aim to improve their offensive efficiency, Hunter’s role will be pivotal in keeping defenses off balance. If he meets or exceeds expectations, his rookie campaign could set the tone for a promising career. With the right opportunities and development, Hunter is poised to become a key figure in Jacksonville’s quest for offensive success.

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