Travis Kelce and Taylor Swift have been the biggest storyline not just in the NFL but in the pop culture world at large. After her attendance at the Chiefs game against the Bears, the Sunday night matchup against the Jets took the hysteria to a whole new level. On the most recent episode of his podcast with his brother Jason Kelce, the star tight end said that he thinks the NFL is “overdoing it a little bit” with the Swift coverage.
Travis Kelce Thinks Taylor Swift Coverage Is Too Much
Kelce is happy that so many fans are having fun with Swift being at games but that the NFL may need to dial it back.
“I think it’s fun when they show who all is at the game. I think it brings a little bit more to the atmosphere, it brings a little bit more to what you’re watching. But at the same time, I think—they’re overdoing it a little bit, for sure. Especially my situation. I think they’re just trying to have fun with it.”
There is definitely no shortage of the global superstar popping up in the NFL world. The official social media of the league had a picture of Swift as their background and multiple references to her presence have been all over. Many diehard fans of the NFL agree with Kelce.
Dial It Back Some
It shows how big of a deal Swift is. Showing her during the game is one thing. She is clearly driving viewership which is what the NFL wants. However, the rest of it is a little too much. The official NFL Instagram account got into some hot water with fans when they had “Chiefs 2-0 as Swifties” in their profile description. Fans are worried that the NFL is becoming so attached to the Taylor Swift hype that the integrity of the game will be in question. Any game she attends will have hype which is fine! Once it goes beyond simple hype for a celebrity, it starts to turn certain people off from the game.
Hopefully, the league will listen to Travis Kelce and dial back the Taylor Swift coverage. It is so cool to see the game get so many viewers and there is a chance that real fans come to the game because of this. However, the NFL has to dial it back some in order to not alienate their current fanbase and keep the integrity of the game.